Recruitment Brochure

National Investment Promotion Director

Job Responsibilities

1. Strategic Planning and Formulation
   • Conduct in-depth analysis of China's market structure, competitive situation, channel characteristics and policies and regulations (such as medical device registration and filing, GSP/GMP, centralized procurement policies, etc.), formulate and continuously optimize the national investment promotion strategy, annual/quarterly business plans and sales targets;
   • Design channel strategies (provincial agency, regional agency, professional line agency, platform cooperation, etc.) that are in line with the company's product characteristics, optimize the channel structure, and improve channel efficiency and quality;
   • Formulate market-competitive investment promotion policies, price systems, rebate plans and market support strategies.
2. Channel Development and Expansion
   • Lead the sourcing, screening, evaluation, negotiation and signing of high-quality agents (distributors, distributors) nationwide;
   • Focus on developing core channel resources covering target terminals such as hospitals and primary medical and health institutions;
   • Establish and maintain a strong agent resource database and cooperative relationship network.
3. Agent Full-Lifecycle Management
   • Be responsible for the daily management, empowerment, assessment and incentive of the national agent team to ensure the achievement of agent targets;
   • Establish a scientific agent evaluation, classification, authorization and elimination mechanism;
   • Provide agents with comprehensive training and support in product knowledge, sales skills, market strategies and compliant operation;
   • Coordinate internal and external resources (marketing department, sales department, technical support, supply chain, finance, legal affairs, etc.) to solve problems encountered by agents in business development, and improve agent satisfaction and stickiness;
   • Supervise the compliant operation of agents to ensure compliance with the company's policies and relevant national regulations.
4. Sales Target Achievement and Performance Management
   • Be responsible for the sales targets of the national investment promotion business (sales volume, payment collection, market coverage, new customer development, etc.), formulate and monitor the implementation plan;
   • Conduct regular sales data analysis, market dynamic monitoring and competitive intelligence collection, adjust strategies in a timely manner to ensure the achievement of performance;
   • Manage the investment promotion budget, control channel costs, and optimize the input-output ratio.
5. Team Building and Management
   • Establish, train and manage an efficient and professional national investment promotion team (which may include regional investment promotion managers, investment promotion representatives, etc.);
   • Set clear team goals, conduct performance management, coaching and development, and create a positive and aggressive team atmosphere.
6. Cross-Departmental Collaboration
   • Cooperate closely with the marketing department to formulate and implement channel-specific marketing promotion activities and sales tools;
   • Collaborate with the sales team, clarify channel boundaries, avoid conflicts, and jointly serve end customers well;
   • Communicate with the product department, feed back market demands, and provide channel strategy suggestions for new product launches;
   • Collaborate efficiently with the supply chain, finance, legal affairs and other departments to ensure the smooth operation of channels.

Job Qualifications

1. Educational Background: Bachelor's degree or above; majors in medicine, biology, pharmacy, marketing, business administration and other related fields are preferred.
2. Work Experience
   • Required: More than 8 years of sales or channel management experience in the medical device/pharmaceutical industry;
   • Required: More than 3 years of experience as a national/regional investment promotion director or equivalent position, with successful cases of building a national channel network from scratch or successfully optimizing and expanding large-scale channel networks;
   • Have a rich agent resource network and a deep understanding and insight into the national channel structure;
   • Have experience in managing a national investment promotion team.
3. Professional Knowledge and Skills
   • Industry Proficiency: Have a deep understanding of product characteristics (technology, application scenarios, target customers), market driving factors, major players, business models, policies and regulations (medical device regulations, bidding and tendering, medical insurance, etc.);
   • Excellent Communication and Negotiation Skills: Outstanding oral and written communication skills in Chinese and English (if required), able to communicate efficiently with internal and external personnel at all levels, and possess excellent negotiation skills;
   • Result-Oriented: Strong sense of goal and execution ability, able to work under pressure and rely on results;
   • Data Analysis Ability: Proficient in using sales data and market data for decision-making analysis;
   • Proficiency in Office Software: Proficient in PPT, Excel, Word, etc.
4. Personal Traits
   • Honest and upright, with a high sense of business ethics and compliance awareness;
   • Proactive, with entrepreneurial spirit and pioneering spirit;
   • Excellent problem-solving ability and adaptability;
   • Able to adapt to high-intensity work and frequent business trips (expected travel ratio > 50%);
   • Strong sense of responsibility and team spirit.